We gamify experiences to inspire your customers and employees to hit those tough-to-reach goals

Our team has experience with integrating game mechanics into existing systems, activities, and services to motivate and engage users through play. Let us help your customers or employees to interact more effectively with your business or organisation in order to build trust and deliver improved results.

What Is Gamification and How Can It Boost Engagement?

Gamification involves integrating game mechanics into non-game contexts—like your business operations—to motivate and engage users. By adding game-like elements, you can enhance user experience, drive motivation, and achieve better outcomes.

Why Gamification Works

Gamification is effective because it uses engaging system designs that appeal to users across various demographics. It's commonly employed to boost user engagement, improve organizational efficiency, aid employee training, and more. Research shows it can help individuals achieve challenging goals by making tasks more engaging and rewarding.

A screenshot from the game Stymied, it uses Google Firebase to power its leaderboard system. Using the app, players can compete against others in real-time to solve a variety of difficult puzzles in the fastest time possible. Leaderboard and points are one of the parts of gamified system design.

Key Gamification Elements to Enhance Engagement

  1. Points
    Award points for completing specific activities. These numerical indicators help track progress and motivate users.
  2. Badges
    Earned for reaching milestones or achievements. Badges serve as visual proof of accomplishments and encourage users to achieve more.
  3. Leaderboards
    Display rankings based on criteria like points or badges. They foster competition and highlight top performers, driving further engagement.
  4. Performance Graphs
    Track progress over time with visual graphs. These help users see their improvements and stay motivated.
  5. Meaningful Stories
    Provide context and purpose through engaging narratives. Stories make activities more immersive and give users a sense of meaning.
  6. Avatars
    Allow users to create and personalize characters. Avatars make the experience more personal and fun, enhancing user investment.
  7. Teammates
    Whether real people or virtual characters, teammates can foster collaboration or competition, making tasks more engaging and interactive.

How to Use Gamification for Your Business

For Employees: Use gamification to make training and performance evaluation more engaging. Points, badges, and leaderboards can motivate staff and improve productivity.

For Customers: Implement gamification to enhance user experience with rewards, personalised avatars, and interactive elements. Leaderboards and performance tracking can increase customer loyalty and engagement.

At Mode, we can design a gamification systems to reach your goals within a new or existing website or app. In addition, we have experience designing games that can be easily integrated into existing native applications or played cross-platform within any modern web-browser.
Our SERVICES

We create amazing games to suit your purpose

Looking for a game that achieves a particular goal? Our team can create a custom game designed to entertain, educate, or promote your brand.

App Store Games

We make apps for the Apple and Google Play Stores as a product you can market. These games are designed with advertisements and in-app transactions to generate ongoing revenue. We can implement a variety of revenue-generating strategies within your game. Not every game has to be free-to-play with micro-transactions and lots of ads. With our help, you can generate revenue consistently with an economy that is appropriate to your games design and it's target audience.

More on our services for App Store games

Educational and Training Games

We can make a game to support your educational programmes, as an app, a VR experience, or a hybrid between digital and the real-world. We have developed 'serious' games for reputable institutions and world-changing organisations that succeed. We have created award winning games for, employees and students to learn, train, and understand something new through an interactive process of play.

More on our services for educational and training games

Promotional and Marketing Games

We can develop promotional games tailored to a brand's tone and campaign message. Engage your target audience long-term organically or generate high traffic quickly with virality. We have delivered lots of games for advertising agencies and large brands. We have helped them to generate growth, awareness and increased revenue for their businesses.

More on our services for advertising and promotional games

Live Event and In-Store Games

We create interactive games for live events that deliver a unique, fun, short experience that will give you an edge over your competitors. New technologies, such as Virtual Reality, are especially effective in creating a unique and memorable experience for your customers. To create buzz and attention at your event, our designers will tailor a game that represents your brand values and messages very clearly.

More on our services for live event and in-store games

Gamification Systems

Our team understands how to integrate gaming mechanics into existing systems, activities, and services to motivate and engage users. We can help you interact more effectively with your customers or staff, so that you can achieve your goals motivated by play. With the help of our experts, you can integrate a gamified design into your existing infrastructure of an app or web platform to boost its success.

More on our services for gamification

Reskin and Mini-Games

We supply mini-games that can be used as a product or to market your brand at a reasonable cost and turnaround time. Depending on your needs, we can also include multiplayer, leaderboards, prize competition mechanics, and social sharing incentives.

More on services for mini-games and reskin games
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Case Studies

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Our games each have a unique purpose and a story behind how we made them. Find out how we ensured our customers' success.

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Our offices

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Mode HQ – Sydney, Australia

Suite 709, 250 Pitt St. Sydney NSW Australia 2000

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